Professional Experience
Kim Fischer is a storyteller, strategist, and mission-driven leader who uses words, truth, and action to create real change.
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With more than two decades of experience in journalism, executive leadership, and nonprofit communications, Kim has helped people and organizations tell stories that matter—stories that spark action, build trust, and make people feel seen. She has worked in newsrooms, on executive teams, and alongside communities that have often been dismissed or underestimated.
At the heart of it all is her unwavering purpose: to stand up for what’s right and use her voice to help others rise.
Kim brings both strategy and soul to her work—from scaling national impact to rebuilding broken relationships, from leading through crisis to mentoring future leaders. She’s known for her clarity, compassion, and ability to turn complexity into connection. Whether she’s behind the scenes or on a stage, Kim shows up with integrity, empathy, and the drive to move mission-focused work forward.
Recognized with prestigious awards for journalistic excellence and advocacy, including the Utah Child Advocate of the Year in 2018 and the 2017 National Gracie Award, Kim's impact is undeniable. With a proven track record of success and a passion for storytelling that ignites conversation and catalyzes change, Kim continues to champion the power of communication to make a lasting impact wherever her journey takes her.
Career Experience
2018-Present
Waterford.org
Executive Vice President of Marketing & Communication
2010-Present
Public Speaker
Nationwide
2011-2018
KTVX-TV Utah
Primary Anchor/ Investigative Reporter
2003-2011
Reporter/Anchor
Various Stations in Texas
Awards
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Developed comprehensive internal and external communication plans, marketing strategies and campaigns to ensure a cohesive and engaging brand message across all channels
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Successfully executed public relations & ad campaigns in 40+ states, securing media coverage while supporting in-person recruiting events for maximum impact. From 2018 to present:
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Increase in coverage from 40 articles per year to an average of 150 per year
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Decrease in negative sentiment from 10% to 3%.
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Increase in average engagement from 91 to 164
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Increase in Average UVM from 440K to 4.1M
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Secured media hits include: The New York Times, Washington Post, PBS, Yahoo News, USA Today
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Spearhead the events team from planning to execution. Created a strategy for tracking ROI, orchestrating memorable and seamless events while increasing employee and partner NPS scores
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Formulated robust crisis communication plans, safeguarding Waterford.org’s reputation in challenging situations
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Established clear talking points and implemented an internal communication plan that aligns with the organization’s mission and values
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Identify new and innovative marketing strategies to promote Waterford.org's early education programs
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Collaborate with cross-functional teams to develop and implement data-driven marketing strategies
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Acts as the public face of and community liaison for Waterford’s nonprofit work
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Emcees events for nonprofit organizations across Utah and Texas
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Host and Emcee for Waterford.org partner events
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Hosts panel discussions for Waterford.org: interviews board members, executive team members, district partners and state leaders
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Bylines and Ghostwrites Op-Eds on the importance of education (Salt Lake Tribune, Concord Monitor, SmartBrief, eSchool News)
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Travels across the country speaking as an advocate for victims of violence
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Spoke at the Utah Office for Victims of Crime, training victim advocates, law enforcement, and
prosecutors about the journalism code of ethics, how to best work with the media, and how to identify fake news -
Addressed the Utah Prosecution Council about the importance of working with the media
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Spoke at an international law enforcement conference in Dallas, TX about the benefits of a good
working relationship with the media.
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Anchored weeknight 5pm, 6pm, and 10pm newscasts
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Promoted from weekday 5pm anchor in 2013
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Led the newsroom in putting the most up-to-date content live on air under intense daily pressure
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Interviewed, wrote, and presented news stories that educate the community
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TV Stations: KXAS (Dallas), WOAI (San Antonio), KAMR/KCIT (Amarillo), KRBC (Abilene)
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Reporting topics: Investigations, Crime, Courts, Legislative, Education, Children/Women’s issues
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2018 Child Advocate of the Year, Prevent Child Abuse Utah
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2017 Grace Award “Best Hard News Reporting,” Alliance for Women in Media
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2017 Best Television Series, Society of Professional Journalists
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2019, 2017, 2015 Best Newscast, Society of Professional Journalists
Community Involvement
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Utah Coalition Against Sexual Assault
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Utah Domestic Violence Coalition
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American Heart Association
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The Children’s Center Utah
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Boy's & Girl's Club of Greater Salt Lake
